Support/Goals/2012Q4
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Context
High-Level Mozilla goals
Firefox Desktop
- ADI Growth 9%
- Satisfaction 70%
- Engagement 70%
Firefox Mobile
- ADIs target 4.2M
- Satisfaction 4.5 stars
Firefox OS
- Launch 1Q2013
- Carriers 1-2
- OEMs 1-2
SUMO 2012 goals
Retain users
- Maximize self-service efficiency
- Achieve 100% action rate in user-to-user support
Improve our products
- Listen to our users through more sources
- Communicate user feedback better to developers
Meta goal: Grow our community
Goals
All products
- [NEW] Implement tools improvements to streamline l10n contributions on SUMO — Kadir, Rosana (Project plan)
- [NEW] Google Analytics Implementation — Kadir, Kadir, Matt (Project plan)
- [NEW] Identify and implement way to automate CSAT Exit Survey — Ibai, Matt (Project plan)
- [NEW] Get SUMO dedicated Mozilla Reps in 10 major locales, including Brazilian Portuguese — Rosana, Madalina (Project plan)
- [NEW] Integrate the Reps SIG with the SUMO locales leaders — Rosana (Project plan)
- [NEW] Launch the Firefox Clinics as part of the MozCoffees (3 Firefox Clinics on Q4) — Rosana (Project plan)
- [NEW] Reduce churn rate on support forum — Madalina (Project plan)
Firefox Desktop
- [NEW] Gain better user insights from SUMO Data (clustering) — Matt, Tyler (Project plan)
- [NEW] Aurora feedback: Run feedback survey for Firefox 18, 19 — Tyler/Matt, Cheng (PROJECT PLAN MISSING)
- [NEW] Facebook for Firefox (Social API): Include links to special support documentation and videos in marketing material like the What’s New page, social media and blog posts — Michael (Project plan)
- [NEW] Engage Facebook users with a Reddit style AMA on Facebook explaining and answering questions about the new Facebook for Firefox (Social API) feature — Michael, Madalina (Project plan)
Firefox Mobile
- [NEW] Implement new Mobile feedback reporting process — Tyler (Project plan)
- Improve Google Play sentiment analysis (Tyler, Cheng)
- Integrate Input Tagging/Reporting
- Increase visibility of SUMO feedback in Mobile development process
- [ON TRACK] Transition mobile user support to new owner — Michelle, Roland (No project plan needed)
- [NEW] Find 5 people to contribute to Firefox for Android support — Madalina (Project plan)
Firefox OS
- [NEW] Deliver on all Firefox OS Beta support readiness milestones on-time with high-quality — Michelle (PROJECT PLAN MISSING)
- [NEW] Optimize SUMO for mobile devices in preparation for Firefox OS launch — Michelle, Kadir (Project plan)
- [NEW] Implement support for multiple products in Kitsune — Kadir (Project plan)
- [NEW] Beta 2 documentation ready for L10n — Michelle (PROJECT PLAN MISSING)
- [NEW] English training docs ready for OBs and partners — Michelle (PROJECT PLAN MISSING)
- [NEW] Hire Helpdesk Tech Lead (alternatively contract a Portuguese speaking support rep that can dig in sooner rather than later) — David, Michelle (No project plan needed)
- [NEW] Define relationship with hardware OEM for deliveries of reports and documentation — Michelle (PROJECT PLAN MISSING)
- [NEW] Firefox OS community building resulting in Brazilian engagement in support (discussion forum participation & L10n planning for KB — Rosana (Project plan)
- [NEW] Assist with B2G Dogfooding/test drivers program that Release Engineering is driving from MV, SF — Cheng, Michelle (PROJECT PLAN MISSING)
- [NEW] Phase II Marketplace Support: Localization. Payments documentation — Ibai ([ Project plan])
- Localize content to Spanish and Portuguese: Hire PT speaking FTE.
- Define payment issue handling and flows.
- [NEW] Prepare feedback gathering from Telefonica, Input, and Kitsune — Matt, Cheng, Tyler (PROJECT PLAN MISSING)
Non-goals, yet important things to complete this quarter
- Interim solution for community management tools and assesment for new SUMO specific tools or integration with a Mozilla wide community management system — Rosana
- Feedback/triage for release, beta, and aurora (16, 17, 10.5 EoL, 18(Jan 8)) — Matt, Tyler
- Push in product add-ons changes in product — Matt, Cheng, Tyler, David (Project plan)